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Don’t miss diversification opportunities

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Industry News
Thursday, November 17, 2011

In the past few years, title insurance agents have repeatedly heard the phrase, “The old way of doing business is gone.” And recent actions from many in the industry have proved this statement true. Many have delved into new areas while others have just treaded water, struggling to remain viable and trying to figure out their next move. With the new era of doing business upon us, it is increasingly crucial to know where you’re headed and the types of services you could or should be offering.

On Nov. 17, The Title Report and CoreLogic Inc. are presenting to the title insurance industry a very important Webinar that answers many questions about diversifying and how to remain not only profitable, but one step ahead of the competition for continued growth. Title agents are encouraged to join their colleagues for this program, which is Part 3 of the Business Building Webinar Series, Diversification and Pricing Ancillary Services.

In this one-hour training Webinar, which begins at 2 p.m. ET, three innovative professionals will share with title agents powerful insights into proven pathways to success. They will offer important information on the new way of doing business in the title insurance industry, where agents should be putting forth efforts and at which avenues to look to expand services — including those avenues that could be right in your backyard!

Steve Black, president of The Accurate Group of Texas, Dan Miller, chief executive officer of RightNow Consulting, along with moderator Brian Benson, vice-president of sales, title and settlement services at CoreLogic, will deliver an insightful, interactive presentation on how to diversify your business to effectively compete in today’s market. They will tell you, both from a national and local angle, what new services you should be offering based on market trends, and in a consultative approach, they will offer a fresh perspective on innovative ways to diversify.

“Increasingly, we see participants in the title industry coming to us for information and services that support their efforts to diversify their business as a means of protecting and growing their bottom lines,” Benson said. “They are invariably very surprised at the number of low-cost, low-effort solutions available that have helped others like them cultivate new revenue streams. This seminar should provide great insight to anyone who wants to grow client relationships and hit the ground running in 2012.”

“The Business Building Series is picking up steam this Fall and so far has offered industry members core training on how to streamline operations and boost marketing and sales efforts,” said Chris Crowell, editor of The Title Report. “The Diversification Webinar is one more crucial element to the series and is designed to offer agents some new perspectives on niche areas they could be tapping into. We are confident agents will come out of this Webinar with a fresh perspective on diversifying in today’s market.”

Specifically, the Diversification Webinar will cover:

  • How you can make that step to diversify and where to focus your efforts;
  • A detailed look at the current distressed asset space and what you should be tapping into;
  • Best practices for surviving in the current market;
  • Where to apply your services and grow without taking on major infrastructure or capital developments;
  • How you can take your current services to new markets;
  • The overlooked opportunities right in your backyard;
  • How to handle a large national account;
  • How data gathering, tracking and analysis can help you prepare for prospective changes to business models; and
  • How diversifying affects a company’s infrastructure as well as the agent’s relationship with its underwriter.

This Webinar is for agents who want to remain viable by implementing new services that will expand their reach and grow their business, as well as for those agents who need an update in the market to ensure they are not missing out on any opportunities.

Join us for this important Webinar program. Register or find out more about Diversification and Pricing Ancillary Services here. Or, for more information, call the October Research Customer Care Team at (330) 659-6101, ext. 6611.

The entire four-part Business Building Webinar Series is available for purchase at OctoberStore.com. Individual registration is also open for part four of the series, Forecasting 2012, which will be held on Dec. 8. The recordings and presentations for part one, Streamlining Operations, and part two, Boosting Sales and Marketing Efforts, are also available at OctoberStore.com.

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